Foundrae’s Latest Collection Harnesses the Glow of the Golden Hour

New York—Foundrae released its new “Golden Hour” collection today.

The 46-piece collection is filled with medallions, statement bracelets, huggies, and heart-shaped charms with colorful gemstones to reflect the collection's namesake.

Golden hour is the time of day before sunrise and sunset when the sun is sitting low in the sky. Just before sunset, the period that inspired the collection, the sun casts rose-tinted hues that turn to a cool lilac as night takes over.

These colors occur because when the sun is about 6 degrees below or above the horizon its rays travel through more of the Earth’s atmosphere. When this happens, it reacts with particles that add more indirect light and scatters the blue and violet wavelengths, so the sky is filled with light that’s in the orange and red color spectrum.

Beth Hutchens, the co-founder and creative director of Foundrae, recreated this scene into fine jewelry by incorporating pink tourmaline, garnet, champagne citrine, violet spinel, and other gemstones with these hues set in warm-toned 18-karat yellow gold.

She chose to create a collection inspired by this time of day because “there is magic within these beautifully color-tinted moments of the setting sky,” explained the brand.

As Foundrae releases new collections, each piece will join one of the brand’s 10 tenets which are represented through reoccurring motifs in its jewelry.

Pieces from Golden Hour will join the “Vivacity” and “Internal Compass” tenets.

These tenets are symbols of intentional living, explained the brand, while every piece in the collection was designed to “inspire and encourage reflection, serving as a symbol of peace and discovery.”

The 46 pieces in the Golden Hour collection retail for $395 to $34,00 on the Foundrae website.